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Stanley Acess Technologies Associate Brand Strategist- B+D in Towson, Maryland

77392BRTitle:Associate Brand Strategist- B+DBusiness:Global - GTS - Customer Experience (GCX) State/Country/Province:Maryland No. of Positions:1Job Description:Position: Associate Brand Strategist

Division: Global Tools & Storage | Global Customer Experience

Location: Towson, MD

Who is Stanley Black & Decker?

Joining the Stanley Black & Decker (SBD) team means joining one of the world's largest, fastest-growing, and most dynamic companies. SBD, a Fortune 200 company is a world-leading provider of tools and storage, commercial electronic security and engineered fastening systems, with unique growth platforms and a track record of sustained profitable growth. We have been globally recognized as one of the most innovative, sustainable, and rewarding companies in the world.

Position Overview:

The Global Tools & Storage (GTS) division of SBD, which drives $10B of the total $14B business, is currently seeking an Associate Brand Strategist. This position will report to the Group Brand Manager, as part of the Global Customer Experience (GCX) team. This position will support the brand team in the execution of marketing solutions that help connect the BLACK+DECKER brand to specific consumer target audiences and drive brand awareness, consideration, purchase, and advocacy. This position will work collaboratively across cross-functional teams on projects including, but not limited to, feature naming, packaging, in-store merchandising, email, social media, PR and Influencer outreach, and paid media.

Who We’re Looking For:

We are seeking an enthusiastic, out-of-the-box thinker, who will be proactive and look to identify opportunities to streamline processes and work cross-functionally with the business and GCX teams to support and execute strategic and creative marketing solutions. This person will support and drive day to day project activities, with accuracy and on time. The Associate Brand Strategist is responsible for supporting a project portfolio and managing deliverables with the cross-functional team.

Responsibilities:

  • Ensure compliance of the brand standards and maintain consistency of all communication elements across marketing-based activities.

  • Effectively work cross-functionally and build relationships with a number of internal teams, from product to research and to our channel/category and product team partners.

  • Assist in the execution of media and public relations activities in support of new product launches and brand campaigns.

  • Ensure brand projects are tracking to timelines and budgets.

  • Understanding of financials including budget management, operating within an expense budget as specified, following all Delegation of Authority (DOA) procedures as outlined, and providing cost analysis/measure of any/all merchandising activities executed.

Qualifications:

  • Bachelor’s degree in marketing, communications, public relations, journalism or related field.

  • Excellent verbal and written communication skills

  • Proficiency using PowerPoint and strong presentation skills

  • Excellent analytical, time-management, and project management skills with ability to supervise multiple projects

  • Superb interpersonal skills and working in a complex, matrixed organization

  • Self-driven & internally motivated

  • Team player

  • Strong financial management skills

  • Extreme attention to detail and ability to handle multiple projects at once

  • Interest in marketing trends, including competitive and retail or B2B environment

  • Strategic planning skills

Benefits & Perks

You’ll get a competitive salary and a comprehensive benefits plan that includes medical, dental, life, vision, wellness program, disability, 401k, Employee Stock Purchase Plan, Paid Time Off, including paid vacation, holidays & personal days, and tuition reimbursement. And, of course, discounts on Stanley Black & Decker tools and products and well as discount programs for many other vendors and partners.

What You’ll Also Get

  • Career Opportunity: Career paths aren’t linear here. Being part of our global company with 60+ brands gives you the chance to grow and develop your skills along multiple career paths.

  • Learning & Development: Our lifelong learning philosophy means you’ll have access to a wealth of state-of-the-art learning resources, including our Lean Academy and online university (where you can get certificates and specializations from renowned colleges and universities).

  • Diverse & Inclusive Culture: We pride ourselves on being an awesome place to work. We respect and embrace differences because that’s how the best work gets done. You’ll find we like to have fun here, too.

  • Purpose-Driven Company: You’ll help us continue to make positive changes in the local communities where we work and live as well as in the broader world through volunteerism, giving back and sustainable business practices.

Stanley Black & Decker is one of the world's largest, fastest growing and most dynamic companies. SBD, a Fortune 200 company is a world-leading provider of tools and storage, commercial electronic security and engineered fastening systems, with unique growth platforms and a track record of sustained profitable growth.

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All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.

Requisition Number:77392BRFunction:Marketing City:TowsonEEO Statement:All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.Featured Category on SBD Careers:Marketing & CommunicationsShow Virtual Roles:Virtual

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